Casey Kidwell enjoys photographing a wide range of subjects. It keeps things fresh and allows him to provide a better product. He says he is addicted to the endless technical challenges, opportunity to create and the new relationships he forms.
Taking that to heart, 1 Ton Design provided a professional brand that DID NOT INCLUDE A CAMERA! Photography uses reflective light. So I wanted to use the idea of the definition of reflective light along with the camera's viewfinder. The image also allowed for a personalized font to be created and used on all print pieces and collateral.
Casey to say something here.
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